How we boosted sales by 40%
roll
nuts
vegetables
burger
Bread
for a growing canteen business
How we boosted sales by 40% for a growing canteen business
Yellow triangle
Bread
burger
vegetables
nuts
roll
healthy wrap screen image
Healthy launch screen image
Bread
Toast
burger
Burgers
vegetables
Salads
nuts
Muesly
roll
wraps

Making it easy for kids to get their lunch

Ho dog
sck-screen-image

Stir Crazy Kids

An ordering ecosystem for Australia’s fastest growing canteen company

What we did
Research
strategy
Design
Mobile development
Web development
Platforms
iOS
Android
Web
Focus area
Health
Nutrition
Awards
Gold Communicator
Award 2022
CHECK IT OUT
Burger
Taco

Lunch Lady cooks up an entrepreneurial success story

Having worked in a school canteen whilst their kids were in school, Donna realized that education providers are not in the business of feeding kids. Now, 10 years on, Stir Crazy Kids operates over 20 privatized school canteens across Australia.

Donna profile image
arrow mark
Donna
Founder of Stir Crazy Kids
“Launchpad helped increase orders for one of my schools by over 40% with their engagement strategy”
donna oehm profile
Donna Oehm
Founder of Stir Crazy Kids
dinning chair and table
dinning chair and table
dinning chair and table
Sucessfull screen image
List of orders and0 refunds screen image
stircrazykids dashboard image
Sucessfull screen image
sales 90 percentage

Not the school canteen you remember...

We were challenged to build a canteen ordering system that seamlessly connected parents, students and the canteen staff. Each school has a unique menu and many students have dietary requirements that needed automatic catering.

One app for all of your kids’ lunch orders

The growing Stir Crazy Kids school network allows parents of kids who attend different schools to place a single lunch order for all of their kids. Just load up the cart for all of your kids and check out!

stircrazykids my cart screen
Jake
I’m having a Ham toast!
Emma
Bolognese for me, please!
bread omlet in plate
noodles in plate
Labels screen dashboard
Burritto roll
pizza

Increasing efficiency and consistency across franchises

Orders are collected and sent to each respective canteen. The staff can print and attach order labels to bags, making it easy to quickly pick and pack the orders all before lunchtime.

“Love having the option to order my kids lunches from my phone whenever the time suit me. An easy to use wallet plus other payent options to suit!”
Aly-katxx
Parent & user of the app
Foody image
Snacks bowl
Egg snacks
Vegetables

It’s never been easier to order healthy lunches for your kids!

40%
Increase in orders following the implementation of an engagement strategy
80,000+
Orders placed in the first 7 months of the digital product
20,000
Concurrent users are supported through the app to order daily
burgerburger breadBiscuit on breadLayer on breadburger leavestomato piece on breadtomato piece on breadburger bread

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